SONEE SPORTS
30 Years of Iconic Sports, Lifestyle and Fashion Brands.
BIGGER. BETTER. BRANDS.
Sonee Sports is an inspirational portfolio of well-diversified iconic sports, lifestyle and fashion brands presented through unrivaled creativity and innovation.
At Sonee Sports we deliver branded products, exceptional service, unparalleled customer support and operational excellence to create highest value to our customers, employees and suppliers. Through a thorough integration of our human resource, state of the art ERP system and E-commerce platform, we create value to our customers:
A range of iconic original branded products
Unparalleled customer support
Reliable delivery throughout Maldives
A trusted team since 1991
Mission
Our mission is to improve the performance and lives of sports and physical fitness participants in Maldives. We do that by presenting world leading brands, integrated with exceptional service, unparalleled support, and operational excellence to facilitate sports and play.
Vision
We envision a future where Maldives embraces healthy living as part of our culture
Bigger Better Brands
Health
Sonee Sports will invest in promoting healthy lifestyles through play and sport because healthy people contribute to improving the society by channelling the physical and mental energy generated from sports to action, creativity, and innovation.
Social Change
We will invest in the power of sports to bring social change. Sports provide a powerful platform to advance social change. Our purpose of transforming the Maldivian Society can only be achieved through inclusivity of all members of the society and the sustainability of the environment in which we live. Sonee Sports will focus on environment, violence and drug abuse
Joy
Sonee Sports will invest in enhancing the lives of a healthy nation by helping people experience the joy of celebrating life. We will redefine social gatherings and healthy eating.
2030 Initiatives & Goals
Health
Sonee Sports will invest in promoting healthy lifestyles through play and sport because healthy people contribute to improving the society by channelling the physical and mental energy generated from sports to action, creativity, and innovation.
Reboot- Restart
15% of people helped to restart sports
Kids Play
25% increase in kids participation
Inactive to Active
70% of the population is active
Social Change
We will invest in the power of sports to bring social change. Sports provide a powerful platform to advance social change. Our purpose of transforming the Maldivian Society can only be achieved through inclusivity of all members of the society and the sustainability of the environment in which we live. Sonee Sports will focus on environment, violence and drug abuse .
Environment
Zero waste on the reefs of Maldives
Drug Abuse
Increase rehabilitation rate
Joy
Sonee Sports will invest in enhancing the lives of a healthy nation by helping people experience the joy of celebrating life. We will redefine social gatherings and healthy eating.
Social Spaces
Social events increased
Healthy Diets
Awareness on health food